Tea collection1/12/2024 Appearing in Taiwan in the 19th century, it was embraced for its smoky flavor and full-bodied, smooth taste. Gunpowder Green (China): This tea is made by rolling tea leaves into tiny pellets and roasting them on a wok. Golden Chai (India): Black Assam tea with cinnamon, cardamom, ginger, and other spices make for a rich and spicy traditional chai. Bold and robust black teas from Assam, Ceylon, and Darjeeling create a hearty, balanced and complex cup.Ĭhamomile Lemon (Egypt): We combine fine Egyptian chamomile blossoms with Australian lemon myrtle leaves for a sweet organic brew that imparts lingering calm. Each sip brings a robust flavor with subtle citrus notes.īreakfast Blend (India & Sri Lanka): This hearty blend of traditional morning teas offers an energizing start to the day. “But then you’re also seeing the future, too.Aged Earl Grey (Italy): We age organic Assam with real bergamot–an aromatic Italian orange–for several weeks to make this bright, balanced black tea. “It's almost like a walk down memory lane in a way to see all these old designs,” Rawdon said. Tea Rewear is one more way for Tea to do that, plus honor and invigorate interest in the brand’s two-decades-long heritage. We’re totally independent, and that give us a lot of freedom and also a lot of responsibility.”Ī large part of that responsibility is respecting the earth as much as is possible for a clothing company. “And that's been important for 20 years, which has allowed us to stay in business for 20 years. “It’s so old fashioned, but the price you charge for the dress needs to cover all the costs that it takes to not only make it, but to run the business,” she said. Twenty years after launch, Tea is still thriving. Running a sustainable business without relying on investment has always been a top priority for Rawdon, and the approach has served her well. After many years of discussing ways to approach a resale project, a partnership with Kidizen, which had already developed essential technology and processes behind kids resale, made the numbers work. Of course, Tea also wanted to create an additional revenue stream for its business. ![]() Tea’s Rewear provides search functionality so customers to shop by country, size, gender, price, popularity, and more. “And it has a little bit of an exclusive feeling because it's from the past.” Listen to my podcast with Tea Collection CEO Leigh Rawdon! “There's an emotional attachment, and it’s timeless aesthetically, so it can be totally relevant later,” Rawdon said. ![]() That, plus the high quality, cute styles make the garments super collectible. Each season, Tea Collection designers celebrate a different country, creating unique prints that reflect the culture (the brands name came from the idea that cultures in pretty much every country share tea). It makes sense, since so many consumers are already comfortable with accepting or giving away hand-me downs with friends or family.Īnd Tea’s customers are passionate about the brand’s heritage. And of the resell market, children’s clothing is gaining the most ground. could double to $76.4 billion by 2025.Įven the most discerning fashion mavens are becoming comfortable with buying from high-end vintage shops and online marketplaces including Poshmark, The Real Real or TreadUp. GlobalData also estimates that the second-hand apparel market in the U.S. According to GlobalData, the industry is expected to grow 11 times faster than the broader retail clothing sector by 2025, mainly thanks to growing awareness of fast fashion’s environmental toll. The clothing resale market is the fastest-growing segment in the fashion industry overall.
0 Comments
Leave a Reply.AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |